Save Yarra Bay Campaign – Save Yarra Bay Coalition
Anti-Cruise ship terminal. Pro-nature. Pro-bono.
Art Direction | Copywriting | Visual Identity
When something akin to an environmental disaster is on the horizon in your local area, a proposed Mega Cruise Terminal build at your local beach! – Well, there’s only one thing to do. Join the fight - SAVE YARRA BAY!
What I brought to the table was a more complete.. more rounded.. dare I say professional approach to the marketing messaging the fantastic people at Save Yarra Bay Coalition we were working on.
Well, it seemed to work in a way. The plan was scrapped. The beach was saved. A fair bit of designed collateral was left in the ‘planning stage’. Let’s hope we don’t need it!